When we launched our Cotton Basics Collection™ of conventional cotton clothing in 2005, our number one goal was to provide safe, minimally-processed, 100% cotton garments. That meant no harsh added chemicals, no dangerous flame retardants, and the use of safe and gentle dyes.
After much research, we discovered the added benefits of transitioning this Cotton Basics Collection™ to 100% certified ORGANIC cotton. Organic is not only safer for our little customers and the environment, but equally important for the cotton farmers who suffer the risk of serious illnesses brought on by close contact with the many carcinogenic pesticides still used in conventional cotton farming today.
Many of these farmers are parents themselves, and we want them to be around for their little ones. So, we've taken this first step toward creating a better environment for everyone and we thank you for joining us on this important journey.